Businesses are responsible for 40% of New Zealand's energy-related emissions

Gen Less has the tools, tips and insights to show businesses that being climate-friendly is not a compromise, but an opportunity, and a smart business decision.

In fact, business grows when you are on the #RightSideNZ.

We want to encourage businesses of all sizes to reduce harmful energy use and make cleaner choices to help mitigate the effects of climate change.

Jo Bye, GM Marketing and Communications, EECA

Customers want businesses to take action

  • 71%

    of kiwis actively research the sustainability of a brand before purchasing

  • 24%

    of kiwi businesses believe their customers or suppliers are encouraging them to do more for the planet

  • 82%

    of kiwi consumers want businesses to do more to reduce their environmental impact

Get started

Running a more profitable, climate-friendly business starts with a plan. Learn where to start on the journey to make energy and emissions reductions for your business, set goals, take action and bring your team along with you.

Tools and information to help

The opportunity for business in being climate-friendly

Research is reflecting that supporting climate-friendly businesses is important to Kiwi consumers. But we are also seeing a gap emerge between what Kiwis are looking for from products and services, and what businesses believe Kiwis want.

Get inspired

View all stories

  • How people power drives climate-friendly business

    22 June 2022

    The way we shop sends an important message to businesses about what we expect from them, and the idea that acting on climate change can give a competitive advantage is gaining ground.

    • Low carbon choices
    • Living Gen Less
  • Climate response: ecostore tackles the impact of its bottles

    1 March 2022

    ecostore is reducing its carbon emissions and cutting down on single-use plastics through its bottle refill and plastic return programmes.

    • Low carbon choices
    • Working Gen Less
    • Sustainable products
  • Sustainability Series #2: Soar Print

    14 July 2021

    At Soar Print, they don't just talk the talk around sustainability, they walk it. With the strongest sustainability credentials of any New Zealand printing company, they're committed to building a cleaner future.

    • Emission reduction
    • Working Gen Less
  • Not just another bottled water company

    28 July 2021

    Jayden Klinac, last year’s Impact Awards Climate Action winner, talks about designing better products, composting, and living more regeneratively.

    • Innovation
    • Working Gen Less
    • Sustainable products
  • The sustainability journey at Foodstuffs

    29 September 2021

    Mike Sammons, Foodstuffs' Head of Sustainability, talks about the growth of sustainability over the past decade, and some of the initiatives that Foodstuffs has invested in.

    • Emission reduction
    • Energy management
  • The company that wants to be invisible

    12 May 2021

    From humble beginnings in his parents' garage, Tony Small has built Innocent Packaging into a successful plant-based packaging company - taking on the industry with innovative sustainability solutions, compostable packaging and paper products.

    • Low carbon choices
    • Innovation
    • Working Gen Less
    • Sustainable products